Saturday, May 30, 2020

How F1 Can Speed Up Your Social Recruitment Strategy

How F1 Can Speed Up Your Social Recruitment Strategy Come to one of my events, or sit in on one of my social media strategy sessions and you’ll often hear me say: Lewis Hamilton doesn’t win races simply by driving fast. And recruiters don’t get results from social media simply by having multiple social media accounts, reverse spamming themselves with crappy job adverts and sharing junk food content like what to wear to an interview. Grand Prix drivers and recruiters need a strategy to succeed. Now a social media strategy for a marketer of a recruitment team will differ from that of the leader of the firm and the consultant at their desk â€" but the themes should be the same.  And herein begins my analogy for today. How to have a social media strategy like a grand prix driver. It’s not about driving fast â€" it’s about being competitive (and about driving faster than everyone else!) Let me set the scene: This is what you DON’T see at a Grand Prix. Empty pit lanes, no tech, a fat balding man (or woman) sauntering up, bacon sandwich or donut dripping in fat, getting in the car with a cigarette in their mouth and hitting the peddle hard and driving for 50+ laps and winning. Formula 1 teams can be hundreds of people in size, and the race, although spectacular, is only part of the process. So much happens behind the scenes (obvious statement), that by the time Lewis strolls up super lean and mean, the race may (or may not) be a foregone conclusion. (The  10,000 bottles of wine and 6,000 bottles of champagne drunk at Silverstone are a distant memory.) One thing that the team does, and especially the driver does, is study the other drivers, their tech, their fuel-stop strategy, their tyres, their lap times. All of this stuff is studied, computed and then the team add this data to their own existing strategy and adjust to suit. Plus, when the race starts all hell breaks loose (in what seems like a pretty calm way!?) and the team engages as one and flexes to compete with the other racers’ strategies on the day. Lewis does not just get in a car and drive fast â€" he is totally aware of his competitions’ tactics. He has people speaking to him throughout the race advising him of the other drivers and where they’re at and he and the team win or lose the race based on this data, and him driving fast (and let’s face it, really well!) Recruiters need to be like Mercedes! As a recruiter you need to be fully aware of your competition â€" and I’m not just talking about having a regular wasp chewing session when you spot someone posting your jobs. I mean, look at their company feeds across the social media spectrum. What are they posting, how often are they job spamming, or talking about themselves all day long (yawn!). Base your strategy on what you’re up against, not a blog you read about the best time to tweet! Have your competition got LinkedIn Recruiter licences? How are they engaging with their LinkedIn company followers? What are their consultants saying on their profiles and updates? Yes, they may have LinkedIn groups, but are they any good? Are candidates engaging with them? Can you see where they are getting ROI or are you just looking at what they have signed up for? Are their consultants blogging and being active on social media generally? How are they using Google+? So what if their consultants appear to have profiles â€" I bet most of them are poorly branded and offer little value (often the case with recruiters and Google+) â€" which is a shame! Can you attract followers from their accounts with something new? Can you spy / capitalise on your competitions’ content and followers? And don’t get me started on the fact that you are also competing with your own clients now. Is what you’re planning on doing any different or are you just ticking boxes and  spending  money? Get on your helmet, diamond studs and hit the track? Just like Formula 1, recruitment technology and social media has never been so sophisticated, expensive and potentially dangerous.  (Tyre warmers may be banned this year and recruiters are wasting precious time and branding and visibly demonstrating bad practice.) Simply nipping out with a cheque to the local Pirelli shop and buying (the on average 30 sets of tyres needed for each race!) warming them up and hitting the track is not good enough. You need to take a little time to know your competition and create strategy and tactics to win that race! (and when you’ve won, onto the next track you go!) And you never know, if you study your competition, you may even generate some candidate and job leads along the way (stranger things have happened! Watch Guido van der Garde this season â€" he may get to race and win!)

Tuesday, May 26, 2020

Park Ranger Job Description - Algrim.co

Park Ranger Job Description - Algrim.co Park Ranger Job Description Template Download our job description template in Word or PDF format. Instant download. No email required. Download Template Using Your Template Follow these instructions to use your new job description template Step one: Fill out all details in your job description template using the provided sample on this page. Step two: Customize your requirements or duties to anything special to your workplace. Be sure to speak with team members and managers to gauge what's required of the position. Step three: When the census of the team has agreed on the description of the work, add in a Equal Employment Opportunity statement to the bottom of your job description. Step four: Check with your legal department, management team, and other team members to ensure the job description looks correct before creating a job advertisement. Choose a job board that's specific to your needs.

Saturday, May 23, 2020

Five cover letter essentials

Five cover letter essentials There’s a lot of good, detailed information out there to help you draft a cover letter â€" not least on our  website  â€" but it’s often difficult to synthesise and digest the really key points. Given that many of you will soon be picking up your job search, I’ve decided offer up my own ‘cover letter essentials’, packaged in bite-size, and hopefully digestible, form. There’s no question that recruiter subjectivity plays a part in the selection process, but you can’t always second guess employers â€"  what you can do  is present a compelling and persuasive case. Don’t spend all your time on your CV and neglect the cover letter â€" it’s not an optional extra. If you want to make the short list, read on: Have a beginning, middle and end. Sounds obvious? You’d be surprised how many people choose not to follow this basic principle. A cover letter is not a rambling stream of consciousness, but a short, concise argument. After all, you’re trying to convince the recruiter you’re worth a second look. Establish what you’re applying for, why you’re applying and how you meet (or even exceed) the role requirements. Once drafted, read your letter aloud â€" is it coherent and convincing, or weak and woolly? Personalise it.  Adjust what you write  to reflect the needs of the company or organisation you’re applying to; employers are looking for enquiring and motivated applicants, not lazy ones! Don’t send a bland, generic letter â€" you might as well withdraw your application. A recruiter can tell in seconds whether you’ve bothered to research their organisation. Try and find an interesting angle that shows you’ve gone the extra mile in your research. Showcase your skills and achievements.  Employers are not (generally) driven by altruism they have a bottom line: can you do the job and will you add value? Make sure you address the job spec and provide evidence â€" with examples â€" to support your claims. Focus on tangibles, not vague statements. Show and tell. Leave the recruiter in no doubt as to your potential: if you don’t sell, market â€" and yes, even  brand  â€" yourself, no-one else will. Complement your CV, don’t duplicate it.  A cover letter should ‘animate’ your CV and paint a more complete picture of you as an applicant â€" and potential colleague. A CV is a factual document, and offers little scope to demonstrate your written skills and personality â€" let your cover letter speak. Find the right tone.  A good rule of thumb is professional, but still personable. You should use a more formal, business-like tone than you would in conversation but try not to sound robotic. Convey an understanding of the environment by using the relevant terminology, but go easy on the management speak. It’s not buzzword bingo!

Monday, May 18, 2020

Youre as Young as You Feel

Youre as Young as You Feel Being in the market for a new job means you’re being judged. Your grooming, your wardrobe, your posture and your energy level will all be scrutinized as recruiters size you up for your next job. Fair or not, it’s part of your total package. Renee Parenteau Baby Boomer applicants often express concern about competing against younger candidates. So I asked photographer and stylist Renee Parenteau for cost-effective tips on how to look your best. She moved to Jacksonville in 2007 from Los Angeles, where she worked with clients like John Travolta, Denzel Washington, Selena Gomez and Chelsea Handler. She understands what it takes to look good at any age. “Your image is critical to success, and it’s not hard to make a big difference,” she says. “You don’t have to look trendy; in fact, it’s probably not a good idea to try. But you can look pulled together and current at any age.” Being current means making sure your hairstyle, jewelry and accessories, eyeglasses and clothing reflect current or timeless styles. Parenteau says that it doesn’t necessarily require a large investment to make an impact. A pop of flattering color in a scarf, tie or handbag can give new life to your usual interview suit. Parenteau says that your eyes and hair are probably your most important features and the ones people pay the most attention to. It is worth the investment to get a good stylist to update your look and keep it up. In general, adding layers to any woman’s haircut, long or short, will make it more modern and give it youthful movement. As women age, their lips and brows fade, and applying makeup to those areas will instantly make you look more youthful and more energetic. Of course, men don’t have these options, but everyone will benefit from more sleep and more water â€" and they’re both free. Experts estimate that most Americans are moderately dehydrated, which dulls skin, lowers our energy level, and can even affect our cognitive function. There’s a reason we call a great night’s sleep “beauty rest.” Your skin repairs and replaces cells at night, and lack of sleep increases dark shadows and bags under your eyes. Renee Parenteau is also a firm believer in another low cost fountain of youth: regular exercise. Fit is the new beautiful, and being trim, strong and healthy instantly takes years off your perceived age. “Your clothes fit better, you look and feel more confident and you radiate energy,” says Parenteau. “It’s a definite advantage in the job market.” Parenteau is also a photographer, and she says that a great head shot can also improve your odds of getting hired. Your LinkedIn photo is what most recruiters will see even before they meet you. Yours should be well lit, flattering and sharp. Selfies won’t make a great first impression, so this is another place where a small investment will pay off. You don’t have to look young to be competitive; you just have to look good for the age you are. Baby boomers will change aging, just as we have changed every other phase of life we’ve entered. We’re not leading linear lives anymore; we’re looping back to go to school in our 50s or becoming “gray activists.” We’re coming back from life threatening illnesses to run marathons. We’re starting businesses after retirement. It’s true that you’re as young as you feel. On the inside, we are still 18 â€" but with 35 years of experience. Find Renee Parenteau at www.reneeparenteau.com.

Friday, May 15, 2020

Best Resume Writing Services in Cincinnati

Best Resume Writing Services in CincinnatiIf you are looking for the best resume writing services in Cincinnati, it is important to choose the right one. It would help if you know what you want and how you want your resume to look.The most important thing to remember when looking for a professional in Cincinnati is to ask questions about their experience. You need to understand that there are people who are just after the money. Other resume writers may be very experienced, but they may charge you an hourly rate for the work that they do.Make sure you pay them for the work that they do. This will be a lot more attractive to employers when they see the name of the company on your resume. When you have good communication with the writer, you can get some idea of the things that they can do for you.Resume writing services are all over the place. There are some that are legit, and there are others that may be doing scams. Make sure that you research the company thoroughly before hiring t hem. The internet is a great source of information that will show you what you can expect from the resume writing services in Cincinnati.The best resume writing services in Cincinnati are going to be able to tell you about the type of resume that you need to have. They should be able to tell you what type of person you are, where you went to school, and what your major was. It is also important to make sure that the writers that you are considering hiring are not only very good writers but are also familiar with the Cincinnati area.Sometimes when you hire someone to write your resume, they write it and then give it back to you as-is. It is important to know that there is something to be gained by spending some time and spending some money and getting a professional to write it for you. Remember that when they send it back to you, they know what they are doing. They have already put in the time and the effort in order to get it right.Resume writing services in Cincinnati should be ab le to let you know how long it will take for them to write your resume. You should be able to tell if it will take them less than a week or a few weeks or even a month. Make sure that you get the best ones so that you can get a quality product that will stand out above the rest.Hiring the best resume writing services in Cincinnati will be extremely beneficial to your resume. They will know exactly what you are looking for so they can write a resume that will suit your needs.

Tuesday, May 12, 2020

Real debate - The Chief Happiness Officer Blog

Real debate - The Chief Happiness Officer Blog When I saw that Rick Santorum (one of the more conservative conservatives) was going to be the guest on The Daily Show plugging his new book my first reaction was a heartfelt Whaaaaaa..? What did play out was a rarity on TV: A real debate between two people who obviously disagree, but who are interested in understanding each others views and can even laugh about their disagreements. For once we saw a debate that wasnt about beating the other person into admitting that hes wrong (like that ever happens) but about true civilised discourse. Santorums views became clear for everyone to see, and were each free to decide if we agree. I disagree totally with Santorum, but that doesnt mean that I want to see the guy attacked on TV. See the interview here. Thanks for visiting my blog. If you're new here, you should check out this list of my 10 most popular articles. And if you want more great tips and ideas you should check out our newsletter about happiness at work. It's great and it's free :-)Share this:LinkedInFacebookTwitterRedditPinterest Related

Friday, May 8, 2020

Allow yourself to make mistakes. Very, very publicly. - The Chief Happiness Officer Blog

Allow yourself to make mistakes. Very, very publicly. - The Chief Happiness Officer Blog I was looking through Christine Kanes wonderful blog (thx Mike) and lemmetellya, the lady can write. Shes smart and funny and thats in addition to being a great musician and singer. On her site I found a post called 8 things you get when you order my new DVD. Reason number 8 is my favorite: 8 You get to feel better about yourself. So, the concert ends with a song called The Problem with Jazz. And we mess it up! Right at the end! Right at the last drum beat! The band falls to pieces. Not only do we mess up a song ? but it?s the end of the whole evening! Now, as you know, these things can be edited. We could?ve re-filmed it. We could?ve even cut to a different shot and taken out the sound. But I was in the editing suite, and I said, Nah. Let?s leave it. It?s funny. Here?s why I left it, really: If I can screw up the ending of a show in front of 400 people and thousands of other viewers, then you don?t have to feel so bad if you mess up, say, at your office in front of five or ten or twenty-five people. Or when you give a speech. Really, it?s a way to make you feel better about yourself. Most music videos don?t offer such a raw glimpse of human foibles. They?re all edited and perfected, and so you don?t get a chance to see the human side of performing. Well, now I?ve changed that trend! By next week, you?ll see videos of Celine Dion tripping over one of her dancers and falling face first onto the stage and then laughing it off as she hoists her sequin gown back over her left buttock. Just you wait! Thats hilarious. And it totally sealed it for me I had to order the DVD just to see them get it wrong :o) Christines point is also a great reminder to allow ourselves to fail and to be seen failing. This goes great at work too. Peter Druckers said that companies should find all the employees who never make mistakes and fire them, because the only people who never mess up are those who never do anything interesting. Prasad Kurian suggests we should promote people the way some ancient societies chose a new chief pick the person with the most scars. That person has taken risks but not enough to get killed. Randy Nelson of Pixar says that You have to honor failure, because failure is just the negative space around success. And finally, theres my own experience from learning to wakeboard over the last two months. Ive been getting pretty good at it (as you can see here), but it has cost me a lot of falls. Some of them very public and more than a little painful. Like last Sunday, when I got a little overconfident and steered right into a pier :o) And yes, these days anything is an excuse for me to mention wakeboarding. Im hooked, dammit :o) Thanks for visiting my blog. If you're new here, you should check out this list of my 10 most popular articles. And if you want more great tips and ideas you should check out our newsletter about happiness at work. It's great and it's free :-)Share this:LinkedInFacebookTwitterRedditPinterest Related